You may have seen pictures of Mark Zuckerberg, face covered in a geisha-like layer of sunscreen, doing the rounds on Twitter.
Intent on enjoying a holiday on the water in Hawaii, Zuckerberg has, like any tech billionaire would, done a sunburn risk analysis and decided that more is definitely better.
“He’s finally shedding his human form!” joked the internet. And yet, you have to feel for him. Ask yourself, what is this fair-skinned man to do about sun protection? The answer is: err on the side of caution.
Zuckerberg looks like a man who has been burned before. Both literally and metaphorically. There was probably a time when he wiped on a dab of SPF 25 in the morning, said “Like!” and hit the water, only to return home eight hours later looking redder than the YouTube icon.
And then what? He’s the CEO of a social network so big, that if it were country, it would be bigger than China. He can’t lead from the front looking like he’s just been rescued from the surface of the sun.
Instead, he’s chosen a high density, presumably waterproof, total sunblock, to protect his skin from burning and the premature aging effects of sunlight. No beetroot face for old Zuck’. Although we will concede that this very much a ‘lesser of two evils’ situation.
When out in the Middle Eastern sun we’d all do well to follow Zuckerberg’s lead (although maybe not quite as heavily) and look for a sun block, which protects from both UVB rays (the ones which burn you) and UVA rays (the ones you can’t see).
The SPF number of a sunscreen relates only to the protection it offers you from UVB rays, so check the back and make sure it offers a broad spectrum of protection.
La Roche Posay’s Anthelios Ultra non-perfumed SPF is factor 50+ and offers protection against both UVB and UVA rays. It’s also been tested for use by people with sensitive skin and contact lenses.
Apply it liberally, of course, but aim for a few Pantone shades less brilliant than Zuckerberg.