SS20's Fashion Week Grooming Moves Proved Mad Men Hair Is Officially Dead
Up until a little while ago, there was a pretty huge gulf in what you'd realistically do to your hair day-to-day and what was happening amongst the fashion set. Outlandish, zany haircuts were the norm on the runway, with all manner of colouring, buzzing, perming and 'froing actively encouraged, but grooming culture outside of this stayed very much bound by convention.
Now, however, people are starting to take more risks, embracing colour (although not always wisely, as Donald Glover's bleached beard taught us), the styles of yesteryear, and futuristic new looks more than ever. Both men and women are all too willing to hit the grooming reset button if need be and step out with a hot pink buzz cut. Suddenly, just by taking a look at the vast array of styles rocked by the most fashionable names in style, music, sport and entertainment, it's now become apparent that the rulebook has been completely rewritten. Even for clean cut heartthrobs like Dylan Sprouse, Justin Bieber, Channing Tatum and Zac Efron, nothing is out of the question.
Styles that were once reserved for the runway, whether it be a long, Stranger Things-era perm, a close french crop or even a bowl cut, are now commonplace, while names like Timothy Chalamet, Bradley Cooper in A Star Is Born and Kit Harington have made the case for long hair and loose curls to make a comeback in a big way.
Put simply, tight grooming is out, and whether you're sporting a loose ponytail or a buzzcut, low-effort style seems to be in. As the likes of Jason Momoa have proved, the age of anti-grooming has begun.
Meanwhile, despite the best efforts of the Henry Goldings, Rami Maleks and Jeff Goldblums of the world, styles that were once commonplace – think high quiffs, Don Draper side parts and pristine soccer player fades – are falling by the wayside. And with the greatest respect to the craft pomade industry, it's about damn time. It's time to shake things up a bit.
Noting the shifting tides, we trawled through the street style looks from this year's mens fashion weeks (where, it must be noted, opting for bold headwear was also a popular option) to boil down the hair styles that have come to define the modern wave of grooming in 2019.
Colour, Colour, Colour
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