How Gucci Embraced The Biggest Mouse In The Business

11 February 2020
Style, Fashion, Collection, Gucci, Disney, Bags, Street Style, Streetwear, Sneaker
ITP Images
Gucci’s new collection is packed full of cartoonish nostalgia that celebrates Chinese New Year with the biggest mouse in the business

When reimagining something as hallowed as a Gucci monogram duffle bag, it pays not to be subtle. Fortunately Alessandro Michele, the brand's creative director, knows exactly how to make a statement. This is not the time for minimalism, it's the time to go big. And in borrowing an icon from Disney, Michele has stepped out with the biggest mouse in the business, applying it to his accessories for this Chinese New Year collection. A brilliant piece of high-low collaboration, the result is eye catching for all the right reasons.

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Bag, $1945, Gucci

Bag, $1090, Gucci

Watch, $1990, Gucci

Bag, $1210, Gucci

Sneaker, $980, Gucci

Styling: Keanoush Zargham

Photography: Efraim Evidor