The Second Installment Of The Adidas x Prada Collab Has Been Leaked
In 2019, talk has already shifted towards that of a post-sneaker world. But the landscapes of streetwear and high-fashion have never been more intertwined, and as more and more high-end houses look to establish themselves as alternatives to the traditional sneaker heavyweights, this doesn't look like a trend that's going to end any time soon.
Now, the sneaker world will be treated to its most high-profile high fashion collab since a small brand called Off-White announced that it would be putting its signature zip-tags on Nikes. Towards the end of last year, Adidas took the covers off of its first collaboration with Milanese fashion house prada, Prada, bringing high-fashion craftsmanship to sillhouettes that will undoubtedly go down in sneaker lore.
Said shoe was later unveiled to be a clean white take on the Superstar, crafted in Italy by Prada's own leather workers and finished with premium packaging. According to prominent sneaker news source PY_RATES, the crisp aesthetic of the collaboration was intended to draw upon Prada's rich sailing heritage.
The collab will mark Adidas's first high-fashion collab since the extremely limited shoes it paired up with Chanel on as part of a Pharrell release. The brand of course also releases regular collections with Yohji Yamamoto and Stella McCartney, but it's likely the Prada collab drove a whole new level of interest into the brand at a pivotal stage in its reinvention.
Needless to say, the Collaboration was a roaring success. It sold out near-instantly and really set a benchmark for high-fashion sneaker collaborations that's only really been matched by Nike's sneaker drops with the likes of Off-White and Dior.
Now, PY_RATES has returned with a news of a second installment of the Adidas x Prada hook-up, this time in the form of 3 different superstar colourways that riff on the black and white motif of the OG sneaker. According to the account, “White/Black,” “Black/White,” and “Silver/Silver” colour schemes will come available.
Prada themselves have undergone something of a re-invention in recent times, leaning heavily into their sporting heritage in a shift towards making themselves more accessible to the streetwear crowd.
We'll be sure to bring you more details on the second round of the collaboration as they surface. The collaboration will drop in March 2020.